Company profile: Mayerline

Headquarters:  Emile Feronstraat 153 1060 Brussel
Country:  Belgium flemish
Founded in:  1957
Total points of sale in Europe:  24
Owned by: M.Meyer
Name of CEO: Maurice Meyer
Product description: Mayerline women's clothing, no underwear
Countries of production: China (People's Republic of China), Hungary, Lithuania, Portugal
General remark: n.a. 

Mayerline
MAURICE MEYER
Rue Emile Féron 153 1060 Bruxelles
info(at)mayerline.be

Comments CCC and proposals for action

Mayerline was very quick to answer the questionnaire in spite of the fact there is no ongoing dialogue with CCC. during a telephone conversation Mayerline pointed out they don’t use a lot of documents. In effect, at present Mayerline does not have a code of conduct nor suppliers’ guidelines. Mayerline does not have any systems in place for monitoring working conditions. Mayerline does not organise any training on labour issues. In summary, there is no formal CSR policy and there are no examples of practises to ensure compliance with labour standards at the production sites. Since the production is 100% done by owned factories, there is scope to evolve from an informal and oral policy towards a more formalised and written police. And since we are told the social dialogue with the Belgian trade union is satisfactory, Mayerline has got potential and a positive experience to get involved with local trade unions, except for China where independent unions are not allowed by law. But then again, in China there might be other possibilities.

The following evaluation of the company’s performance in terms of transparency, code implementation and monitoring of labour standards is based on the company’s response to the questionnaire from the CCC and on an additional desk study conducted by the CCC in 2007. In the section “Recent developments” you can find additional information gathered after 2007.  

Transparency

Mayerline has responded to the CCC-questionnaire but has not provided any additional documents. The company is in dialogue with some NGOs and/or trade unions. Some information is disclosed about turnover and profits. The amount of salaries of the top management is not known. The information given about producer countries and the structure of the supply chain is not comprehensive. There is no sustainability report available. Mayerline provides neither the results of factory audits nor information about verification activities. The company does not disclose general targets for future monitoring activities.

Formal commitment to labour standards

Mayerline doesn't commit in a public document to respect the Universal Declaration of Human Rights, conventions of the International Labour Organisation and the national law. The company has not adopted a code of conduct.*

Code implementation and purchasing practices

The lack of a code of conduct demonstrates Mayerline’s lack of interest in achieving even minimum labour standards. There is no evidence that training on labour rights issues is promoted by Mayerline. According to the information given Mayerline has no intention to implement the payment of living wages to workers. Mayerline has not shown that it is aware of the fact that part of its production sites are located in countries or zones where freedom of association is not guaranteed by law.

Monitoring and Verification

Mayerline is not a member of any business initiative. There is nothing known to CCC about monitoring results. The company is not involved in independent verification by a multi-stakeholder approach.

Violations of labour rights and public conflicts

There are no public urgent appeals from CCC calling on Mayerline to take responsibility for workers’ rights violations in its supply chain.

Recent developments

n.a.

*To comply with recent developments in internationally-recognised labour standards (see code under: www.jo-in.org), Charles Vögele Trading AG would need to update and improve some additional important labour rights issues (they should formally recognise the following ILO conventions:  81,  122,  175,  177,  183, and the ILO recommendations: 143,  35,  90, 111,  168,  184 ).